Does it bring you a sense of community? For me, it does. Telegram was capable of building french email address list its own brand community, by only delivering a good and helpful service. Going further, one of the reasons why Telegram has launched the Premium version, was because many users have expressed their desire to support their team – they wanted to support Telegram’s continued development and were willing to pay for more features. Again, I can’t describe this movement with other words than a strong sense of brand community.

What can the Telegram Premium mean for your Marketing strategy? This is all great. But how can you – as a marketer – take any benefits from Telegram Premium? Well, the first thing (and as a piece of strong advice) is to learn from them. Telegram shows us the power and importance of having a strong brand community, and how you can grow your brand with their help. A brand community gives you a chance to foster an environment that supports strong loyalty and allows people to connect emotionally to your brand.