Tips for Making the Most of Your NAP Data
Posted: Wed Jan 08, 2025 3:27 am
NAP data is what appears if someone searches for the area where your business is registered . Entering the correct address and the correct phone number can bring you closer to a user. Correctly filling out all the spaces made available in your Google Business Profile with NAP data therefore allows Google to display that data and better convince the user that you are a legitimate business.
Without the correct indication of data relating, for belgium phone number example, to the area in which you operate, it is not possible for Google to know if, imagining that you are a carpenter in the province of Genoa, to show you to those who need an expert in Lavagna. NAP data is important because it helps in legitimizing the activity. Google trusts you and users trust Google, therefore users trust you.
So far, we’ve looked at what NAP data can do for Local SEO . And we’ve also looked at what best practices to always follow. Once you’re on the right track, though, there are a few more things you can try .
google business profile and nap data, everything must be filled in
Fill in all the fields and a little more to jump to the top of the searches – sos-wp.it
Remembering that for example the NAP data must be inserted correctly even within the structured data so that it really works, let's try to ask ourselves how to behave in the case of multiple locations of the same business or multiple telephone numbers or multiple contact methods.
If your company has a headquarters and several satellite offices, the first thing to do is to let Google know the NAP data for the headquarters , so that you can be legitimate in the eyes of users. To add the various other offices, you must create groups within your profile . You do not need to create specific profiles for each office.
Everything, as in your site, will refer to what is the headquarters defined as the head office. You will only have to add other addresses and fill in the fields that are provided for each new address (be careful because you will be asked to verify within the GBP).
Without the correct indication of data relating, for belgium phone number example, to the area in which you operate, it is not possible for Google to know if, imagining that you are a carpenter in the province of Genoa, to show you to those who need an expert in Lavagna. NAP data is important because it helps in legitimizing the activity. Google trusts you and users trust Google, therefore users trust you.
So far, we’ve looked at what NAP data can do for Local SEO . And we’ve also looked at what best practices to always follow. Once you’re on the right track, though, there are a few more things you can try .
google business profile and nap data, everything must be filled in
Fill in all the fields and a little more to jump to the top of the searches – sos-wp.it
Remembering that for example the NAP data must be inserted correctly even within the structured data so that it really works, let's try to ask ourselves how to behave in the case of multiple locations of the same business or multiple telephone numbers or multiple contact methods.
If your company has a headquarters and several satellite offices, the first thing to do is to let Google know the NAP data for the headquarters , so that you can be legitimate in the eyes of users. To add the various other offices, you must create groups within your profile . You do not need to create specific profiles for each office.
Everything, as in your site, will refer to what is the headquarters defined as the head office. You will only have to add other addresses and fill in the fields that are provided for each new address (be careful because you will be asked to verify within the GBP).