followings, McKeown said. You can also take bigger
Posted: Tue Jan 07, 2025 6:47 am
Yes: If people are already talking about your brand online, branded content will feel like a natural extension of that conversation, Macha said. You could use influencers to amplify UGC, or to promote product launches, as Glossier did with makeup artist and influencer Katie Jane Hughes. No: Use a blend of micro- and macro-influencers to start the conversation about your product through a brand awareness campaign. That’s what e-commerce and DTC expert Nik Sharma found led to Hint Water’s first wave of sales.
Do you have lots of room in your existing marketing budget? It’s possible to do kuwait number screening influencer marketing whether you’re ready to spend $50 or $50,000 a week — but your available budget will impact which influencers you select. A lot. Yes: You can probably think about hiring higher-profile influencers with larger creative risks, like engaging a hedgehog influencer for an April Fools joke. (It sounds silly, but when weighted blanket brand Bearaby tried it, they saw unprecedented Instagram engagement.) No: You can still do an influencer campaign, but “do it with people who are evangelists rather than people who have the larger audience or the louder trumpet,” McKeown said.
Do you have lots of room in your existing marketing budget? It’s possible to do kuwait number screening influencer marketing whether you’re ready to spend $50 or $50,000 a week — but your available budget will impact which influencers you select. A lot. Yes: You can probably think about hiring higher-profile influencers with larger creative risks, like engaging a hedgehog influencer for an April Fools joke. (It sounds silly, but when weighted blanket brand Bearaby tried it, they saw unprecedented Instagram engagement.) No: You can still do an influencer campaign, but “do it with people who are evangelists rather than people who have the larger audience or the louder trumpet,” McKeown said.