Tappx , a leading AdTech company that provides technology for digital advertising across mobile, desktop and OTT/CTV, today announces the acquisition of PlayOn Content, a fast-growing video creation, monetization and distribution platform. The transaction will create a platform focused on enabling publishers around the world to use video content on their sites and monetize its use.
PlayOn Content is an effective tool that helps media companies manage additional video inventory saudi arabia number data that has its own audiovisual content player. It currently operates with a significant portfolio of premium media, including HuffPost, Prisa Radio and Grupo Kiss FM in Spain and Televisa, Grupo Expansión and Multimedios GLP in Latin America.
in addition to delivering and monetizing personalized audiovisual content, uses advanced technology to transform written and photographic content into videos that can be monetized and automatically generates video content using live data on sports events, weather, or financial and cryptocurrency markets.